6 Steps to Building Your Downline Easily

A lot of people struggle when it comes to building their
network marketing business. Why is it so? Lack of
downlines seems to be the main cause of their
problems. They are baffled at how some marketers are
having a prospecting frenzy and building more and
more downlines every week.

There is the old or traditional way of getting prospects
- cold calling, getting people to go to hotel meetings
and approaching your friends or relatives. But in this
21st century, there are newer and easier ways to build
your downline. It involves using the internet to
generate leads and build relationship with your
prospects.

There are 6 steps involved when using the internet.

1. Getting traffic to your website.

In any business, traffic is king. You need to drive a lot
of traffic to your website in order to get more
prospects. The traffic must be targeted or else you will
just be wasting your time. People who are not
interested in your business will not sign up so you will
be wasting your effort.

2. Setting up a squeeze page to get leads into your
sales funnel

Most probably you have heard it lots of time - the
money is in the list. When you drive targeted traffic to
your squeeze page or also known as lead capture page
or landing page, you will get leads. This means that
you are also building your list. Even if they don't join
your network marketing business, you can still market
to them over and over again, whenever you want.
You will need to use an autoresponder to capture leads and
also send messages to them.


3. Building a relationship with your prospects

You need to build and develop a relationship with your
prospects. You can give them valuable and quality
information and also relating to them. This will build
trust between you and your prospects and in turn build
a long-term successful network marketing business.

4. Pitching the right offer at the right time

You can't straight away pitch your network marketing
business to your prospects. They will be turned off and
may even unsubscribe from your list. You need to
presell to them by completing the 3 steps above. When
you presell, your prospects will regard you as an
expert or authority in network marketing. When this
happens, your prospects will join any network
marketing opportunity that you offer.

5. Making the sales

You don't have to necessarily just sell your network
marketing product. You can also sell other network
marketing products or tool that can help your
customers to get more prospects and increase their
downlines.

6. Automating the whole process

The good thing about online prospecting is that you
can automate the sales funnel in such a way that it
generates endless leads, sales and build your
downlines on autopilot. Your list will grow so big that
you don't have to worry whether your prospects join
your network marketing opportunity or not.

If you follow the 6 steps above, you will be able to
build your downline easily.

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